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Local Search Marketing

Step 1: Localize Your Business


The more you promote and showcase your business in your local market(s), the more the search engines will reward you with additional links in the search results of people trying to find your business.

People will often include a City Name, Zipcode or Street Name when searching for a local business. If your business has multiple locations or if you provide services in multiple cities make sure that your web site optimizes them all in your keyword terms.

Sign up for a Google My Business Listing   Sign up for a Bing Places Business Listing   Sign up for a Yahoo Local Account
Sign up for a Google My Business Listing   Sign up for a Bing Places Business Listing   Sign up for a Yahoo Local Account

Step 2: Local Search Results Displacement


Organic search results are displayed with up to ten (10) links per page.

By setting up accounts with Google (Local) My Business, Bing Places for Business, Yahoo Localworks, Facebook, Twitter, Google+, a Blog, Pinterest, YouTube, etc, it is possible to displace your competition from showing up on the first page of the search results for a given keyword term.

local search results displacement
local search results displacement

Services : Local Search Marketing

Sperka International is experienced in increasing the visibility of Client web sites in their local markets as well as raising the positioning of search results for the major Internet search engines. We accomplish these goals through a variety of marketing assignments and web site upgrades.



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